Tropicalia Coffee Roasters

Our branding for Tropicalia Coffee encapsulates the essence of Colombian coffee culture, highlighting the diversity and richness of its origins. We focused on creating a vibrant, contemporary identity that speaks to the explorer spirit and the stories behind each unique coffee blend. The design combines simple line illustrations and typography to showcase Tropicalia's dedication to quality and its connection to the tropical coffee regions. This approach creates a sophisticated and knowledgeable brand image for Tropicalia, celebrating the heritage and craftsmanship of Colombian coffee.

A packet of Tropicalia Privilege coffee in front of white flowers and paper rolls, with a light blue background.
A white illuminated sign for Tropicália, a Latin American coffee shop and toasts restaurant, with black text and a decorative leaf illustration, mounted on a wall.
A yellow package of Tropicalia coffee with red text and a leopard logo, placed in front of a red circle on an orange and yellow background. A green plant with dark leaves is on the right side of the image.
Side-by-side view of a shelving unit in a cafe, with the left side showing unlit shelves and the right side illuminated with warm lighting. The shelves contain coffee bags, cans, and boxes. The cafe features a modern interior with light-colored walls on the left and a partly visible seating area on the right.
Six cans of Tropicália Cold Brew coffee stacked on an orange surface with a pink background. The cans are light blue with blue text and graphics, and condensation on the surface.
Minimalist coffee shop counter with an espresso machine, a mug, a kettle, and a cup on the counter, and shelves with coffee bags above. The counter has the words 'De América Latina Tropicália Tostadores de Café' written on it.